Bowerman's style led into the introduction in the "Moon Shoe" in 1972, so named as the waffle tread was said to resemble the footprints still left by astronauts to the Moon.
Nike was an early adopter of Online internet marketing, electronic mail administration technologies, and utilizing broadcast and narrowcast interaction systems to generate multimedia marketing 최저가솔루션 and advertising campaigns.
As a way to refocus its small business strains, Nike began divesting by itself of several of its subsidiaries in the 2000s.